140 Characters Means Real 140 Characters: Twitter’s Latest

Twitter's Latest Update, Twitter Changes

The growth of twitter was stood still, the share price was dropping and a company was facing a tough time in quickly acquiring new users. The company issued very weak guidance for Q2, Twitter’s stock was trading more than 13% down in the immediate aftermath of the results coming out. You must be remembered that Twitter had appointed Martha Lane Fox, British digital entrepreneur and crossbench peer, to its board of directors.The appointment was part of the struggling company’s plan to boost growth after its user numbers remained flat at 320mn in the last quarter of 2015.

Jock Dorsey had tweeted for ideas, so they can have user/developers voice and make changes in product accordingly.

 

Since then twitter has come up with many features like Poll, Multiple Image, Go live for the periscope, Native GIF, The increase in anti-harassment features, The connect tab etc. you can already do a lot in a Tweet, but we want you to be able to do even more. In the coming months we’ll make changes to simplify Tweets including what counts toward your 140 characters, so for instance, @names in replies and media attachments (like photos, GIFs, videos, and polls) will no longer “use up” valuable characters. Here’s what will change:

We are familiar with 140 characters debate. Users are often arguing that it is not actual 140 characters, @name, @reply, and media attachments are eaten away their characters from the poor stock of 140. Now Twitter has decided to give absolute 140 characters freedom. The second one is when no one is retweeting your tweet you can retweet yourself ;-), I mean now you will be soon able to quote or retweet your own tweets.  The third change is, you no longer require to pot DOT before @ when your tweet starts from @ but you want to show that tweet to your followers also.

They wrote in their blog …. “you can already do a lot in a Tweet, but we want you to be able to do even more. In the coming months we’ll make changes to simplify Tweets including what counts toward your 140 characters, so for instance, @names in replies and media attachments (like photos, GIFs, videos, and polls) will no longer “use up” valuable characters. Here’s what will change:

You can already do a lot in a Tweet, but we want you to be able to do even more. In the coming months we’ll make changes to simplify Tweets including what counts toward your 140 characters, so for instance, @names in replies and media attachments (like photos, GIFs, videos, and polls) will no longer “use up” valuable characters. Here’s what will change:

  • Replies:When replying to a Tweet, @names will no longer count toward the 140-character count. This will make having conversations on Twitter easier and more straightforward, no more penny-pinching your words to ensure they reach the whole group.
  • Media attachments:When you add attachments like photos, GIFs, videos, polls, or Quote Tweets, that media will no longer count as characters within your Tweet. More room for words!
  • Retweet and Quote Tweet yourself:We’ll be enabling the Retweet button on your own Tweets, so you can easily Retweet or Quote Tweet yourself when you want to share a new reflection or feel like a really good one went unnoticed.
  • Goodbye, .@:These changes will help simplify the rules around Tweets that start with a username. New Tweets that begin with a username will reach all your followers. (That means you’ll no longer have to use the ”.@” convention, which people currently use to broadcast Tweets broadly.) If you want a reply to be seen by all your followers, you will be able to Retweet it to signal that you intend for it to be viewed more broadly.

These updates will be available over the coming months. Today, we’re notifying you and our developers, so that everything works as it should when we roll these changes out.”

Twitter Updates

Time will tell how helpful these updates will be proved for Twitter. But it is good to see that they are come out from orthodoxy and testing new things. I am waiting to see twitteratis reaction when these features will have come next month.

Just Sharing: HubSpot conducted a study and found that tweets with images resulted in 18% more clickthroughs and 150% more retweets.

Twitter engagement

Anand

I am Passionate "Digital Marketing practitioner". I have the fair amount of experience in the traditional way of marketing & Brand building too.

Since 5 years I am self-learning this tech-based online marketing practice and ideas.

The purpose of this blog to share and receive the information and ideas to my community.

Prior to take formal education in Marketing Management. I studied History and Indian culture.

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